Because we believe fashion can do better. And so can we. 
OHOY swim was founded by two Scandinavians living far from home, where the desert meets the sea.  Henna and Anna created OHOY for everyday girls like them, to wear both on land and in the water.
With a focus on Scandinavian simplicity & a responsibility to look after the environment, all OHOY products are produced from plastic and fishing nets collected from the ocean and recycled into luxurious Italian fabric.  
Tested in real-life conditions, our swimwear is twice as resistant to chlorine, sun creams and oils than most other fabrics. And best of all, they are made to stay put and beautiful, no matter what.
Our collaborative team based in our U.A.E factory works hard to ensure only the highest of quality, whilst working within fair & friendly working conditions.  You're welcome to come and visit if you'd like.   
Henna & Anna
Retail stores
Löyly Helsinki
World of Tre